According to Google research, mobile searches have grown by 400% in the past two years. Most mobile searches are local in nature and over 80% of these queries are followed through. A recent Pew Research Study revealed that a high number of urban area residents use their web-enabled phone for most of their search. Further, the likelihood of the mobile searcher forwarding his/her search results to a friend is high. Access to reviews and video on a mobile site is critical as is push to call/ email.
A cursory view of lawyers advertising in Providence Rhode Island uncovered very few using a mobile enabled site. Sort of like throwing money out the window.
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